Posted a piece on Vator on startups and strategic partnerships. Partnerships are a tough nut for most startups to crack, but when they do, the reward can be huge.
One thing I've thought about is how startups could do a better job designing their products for eventual partnership. Too many times I've had companies for whom it was just too difficult for them to easily partner with bigger players (typically because product design issues made it impractical).
There could be an interesting line of additional thinking around the way startups could approach product development to anticipate unlocking downstream partnership opportunities.
Hmm, something for a next piece from Advsr methinks.