There is great irony in this post, as the topic and the issue both relate to search!
Vator has a show called Vator Box, which I’ve co-hosted for years, where we discuss startups in a talk-show type format. Bambi is the moderator, I’m sort of the every-day talking head, and we bring on guests to provide color and new perspectives. We haven’t produced new episodes for a few years, but we’ll bring it back one of these days. It’s a lot of fun.
Seven years ago we did an episode on a company called Scoopler. Jeff Smith of Smule was the co-host for this episode, you can watch it here:
I didn’t see the comment back then, but at some point Google did, and it now often appears on the first page of results if anyone searches my name – which people do from time-to-time. And sometimes people ask me if I did in fact “show I don’t get it?”
I figured I’d post my nearly-decade late reply.
Rantfoil’s main point in the comment is that:
He (Ezra) thinks he's boiled down realtime search to merely an abstraction of existing search. Scoopler (and the entire space) is not a mere rehash of Google and/or Technorati. A) there's core tech here that is fundamentally more difficult than non-realtime search indexing, and B) Twitter Search is only the first example of how realtime search can be valuable.
That actually wasn’t my primary point. I wasn’t comparing the technology of Scoopler to Google or Technorati ( or Kosmix, or the other’s I mention).
I was mostly focused on the challenge of any large-scale search/discovery-based business model. You have to create MASSIVE volume on the consumption side, and then you have to pair it with a business model which can support such a huge platform. In the case of Google it was intent-based advertising, and in the case of Kosmix I guess it trended towards ecommerce (one would assume given their eventual acquisition by Walmart).
The challenge is in the requisite scale of demand, and then the follow-on challenges of monetizing such demand. Thinking more along the lines of companies like Digg who were able to create a great deal of usage, but struggled to monetize (less about tech, and more about business model).
I appreciated then, and now, that real-time search is its own animal. And a very hard problem to solve.
As for Scoopler itself, it looks like the team ended up joining forces with Google to work on Google+ :
Which sounds like a pretty good outcome for the team! The product was discontinued, but clearly the team demonstrated they were working on a hard problem, and caught the eye of the world’s most powerful search company.
A search company which also happens to put this conversation in the top 10 things someone needs to know about, well, me.
Belated congrats to the Scoopler guys – and Rantfoil, you have my reply, the wait is over!
Most folks don't know Oakland, Berkeley and Alameda. Here are my favorite three places to stay if you are coming to town for a Golden State Warriors game. That said, now I've posted them - they're probably all booked up!
#1 Waterfront Hotel - get the vibe in Jack London Square at Waterfront Hotel. Hit Plank and do some bowling post game.
The MadBum performance in many ways validates the Cespedes-Lester trade. I'd say the A's mistake was pulling Lester too early in the Wild Card game - not making the trade to get him (as sad as it was to see Cespedes go - which was very sad). There's no substitute for a mega-ace in the playoffs, see MadBum.
Had the A's won that WC game - I believe it would have been a Bay Bridge series (Lester, Shark, Gray - solid playoff rotation) - which would have been awesome. The 2014 AL WC game will go down as one of the most brutal loses, ever - for so many reasons. But so it goes, there's no crying in baseball, and there's always next year.